Drive Awareness With Mall Advertising

Strategic Mall Advertising for Unmatched Brand Visibility

Mall Advertising is an ideal opportunity to attract consumers in a targeted retail environment.

 

Mall media talks directly to the consumer with limited media wastage. It creates a dominating and influential presence targeting commuters and shopping decision-makers.

 

Through our innovative range of out-of-home (OOH) options strategically located within the actual shopping mall and in the surrounding car parks, our mall media showcases your brand where buying decisions are made.

 

Please contact us if you would like more information on how we can help showcase your brand in Malls and Shopping Centres anywhere in Africa and the Middle East.

Mall Media on Offer

Alliance Media delivers dynamic mall advertising to captivate shoppers and maximise brand visibility. Bold storefront displays, digital screens, and real-time messaging ensure relevance and engagement.

 

Leverage high-traffic parking areas for lasting brand presence and utilise elevator and escalator advertising for continuous exposure. Our expert media specialists help you choose the best formats and locations to align with your brand objectives, target audience, and budget.

 

With strategic placements in Africa’s busiest malls, we ensure impactful, high-visibility advertising that drives consumer engagement and conversions. Alliance Media helps your brand stand out where it matters most.

Please contact us to learn how we can help with mall media or outdoor advertising solutions anywhere in Africa and the Middle East.

Alliance Media

Alternatives to Digital Billboards

Alliance Media Billboard Advertising

Billboard

Advertising

Highly Visual, Brand Building & Cost Effective Outdoor Media

Alliance Media Airport Advertising

Airport

Advertising

Target premium business and leisure travellers with high-impact airport advertising in Africa and across 50+ airports.

Alliance Media Outdoor and Airport Advertising

Iconic

Outdoor Ads

Showcase your brand with giant-format billboards, building wraps, and bridge ads at prime landmark locations, delivering unmatched visibility and market dominance.

Alliance Media Outdoor Advertising

Street

Furniture

Reach commuters and pedestrians citywide with cost-effective street furniture ads, offering strong brand visibility and top-of-mind awareness.

Alliance Media Digital Billboard (DOOH) Advertising

Digital

Billboard

Alliance Media’s extensive DOOH network offers programmatic buys at premium locations for synchronised, high-visibility campaigns across multiple markets.

Our Accolades

Billboard Advertising Across Africa & The Middle East

Customer Reviews

Alliance Media is used by 90% of

Africa’s most valued brands.

Outdoor and Airport Advertising

Mall Media FAQs

What is Mall Advertising?

Mall advertising utilises shopping malls to promote your brand, products, and services to a captive audience. It leverages high-traffic areas where consumers are in a buying mindset, making it an effective way to drive brand awareness and engagement.

What types of mall advertising do you offer?

Storefront advertising in malls

 

  • Storefront advertising uses bold visuals on store facades to attract shoppers and enhance brand visibility. These large-scale displays maximise exposure in high-traffic areas. Adverts highlight your latest promotions, new products, and brand messaging.

 

Digital signs in malls

 

  • Strategically placed in high-traffic areas, these screens deliver directional, informational, or promotional messaging content to your audience. Their flexibility allows for quick updates, ensuring your brand remains relevant and impactful. It is ideal for product launches, seasonal campaigns, and interactive content.

 

Car park advertising

 

  • Car park advertising enhances your brand presence at key touchpoints of the shopping journey, ensuring maximum visibility as shoppers arrive and depart.

 

Elevator & escalator advertising

 

  • Elevators and escalators naturally capture shoppers’ attention as they travel between floors, ensuring extended engagement with brand messages.

 

Digital displays

 

  • Digital displays focus on high-impact advertising, featuring vibrant visuals and real-time updates in high-traffic areas.

What are the costs of mall advertising?

The cost of mall advertising varies based on several factors, such as location, size, format and duration. To obtain a tailored quote that aligns with your advertising objectives, contact us.

Can I target specific malls or regions?

​Alliance Media offers mall advertising solutions in numerous countries in Africa and the Middle East. Our presence in these countries ensures tailored advertising solutions for your brand in key retail environments. For a full list of our various locations, please get in touch.

How long should my mall advertising campaign run?

The ideal duration for a mall advertising campaign depends on your goals, budget, and the type of ad format used. A longer campaign generally leads to better brand recall and customer conversion into sales.

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