Billboard Advertising is Highly Visual, Brand Building & Cost Effective Outdoor Media
Tried and tested, billboards located at high traffic convergence points are the ideal medium to get your brand noticed and established.
Billboards are ideal for new product launches and as a long-term brand building strategy – they deliver high reach, and create impact for your ad campaigns.
Alliance Media’s extensive and established network of Out Of Home (OOH) media options can provide brands with geo-targeted reach that extends from capital cities to up-country towns across the African continent.
Our diverse range of sites allows you to target specific markets, thereby minimising advertising wastage.
We have some great independent research that show the efficacy of billboards, and why billboards deliver ROI for your marketing spend.
Please contact us, and we will be pleased to share this with you.
Billboard advertising on offer
Alliance Media provides diverse billboard advertising solutions tailored to maximise your brand’s visibility. Whether you’re looking for impactful static billboards that capture attention with bold visuals or dynamic digital billboards that deliver real-time updates and creative flexibility, we’ve got you covered.
Our static billboards are strategically placed, ensuring consistent exposure to your target audience. Our digital billboards offer unparalleled versatility for a cutting-edge approach, enabling time-specific messaging and interactive campaigns to keep your brand at the forefront.
With options to suit any campaign, Alliance Media’s billboard solutions ensure your brand stands out in every market.
Other Outdoor Advertising Services
Airport
Advertising
Target premium business and leisure travellers with high-impact airport advertising in Africa and across 50+ airports.
Iconic
Outdoor Ads
Showcase your brand with giant-format billboards, building wraps, and bridge ads at prime landmark locations, delivering unmatched visibility and market dominance.
Street
Furniture
Reach commuters and pedestrians citywide with cost-effective street furniture ads, offering strong brand visibility and top-of-mind awareness.
Our Accolades
Billboard Advertising Across Africa & The Middle East
Customer Reviews
Multichoice
‘“Our relationship with Alliance media, from the beginning has been one where we have accrued decent value both in terms of exposure of our campaigns through their bold & iconic sites but also from the value for money perspective. For guaranteed ownership in terms of OOH visibility, you cannot go wrong with Alliance Media.”
TBWA
‘For the years I have worked with Alliance Media I would commend them for efficiently managing campaigns.’
Mediacom & Coke Team
'Great Work and excellent delivery. Thanks Alliance Media'
Brussels Airline
‘I can recommend the services of this team; their knowledge of outdoor services is very useful for any partner looking to do brand campaigns.’
Ogilvy & Mather
‘My sites look amazing!!! Well done to the Alliance Media Team!’
Sumol + Compal
‘We have chosen to work with Alliance Media because of their excellent rates, great sites on the main roads and our great relationships with the employees.’
Dentsu Aegis Network
‘Alliance Media you have been an amazing team to work with!’
Magna Global – IPG Media Brands
‘Best Media Owner in Africa. We trust you with our brands!’
Vizeum
‘It was a pleasure working with Alliance Media, a team you can count on to make your brand shine; they went above and beyond to ensure our campaign delivered on impact .’
Posterscope
‘Thanks for being a great partner and most importantly getting all my boards flighted over a short period of time. Great stuff, keep it up.’
Mediareach OMD
‘Alliance Media’s level of professionalism and speed of delivery is top notch.’
Dulux
‘Service from the Alliance Media Team has been consistently exceptional.’
Hotwire
‘Alliance Media always goes the extra mile to deliver great service whenever we have campaigns!’
OMD Africa
“Alliance Media has been our largest OOH Africa supplier for many years due to their great service and strong product!”
McDonalds
‘We developed a great partnership with Alliance Media and their dedication for OOH Media is incredible. They took the time to understand who we are as a company and gave us amazing sites to choose from. We wholeheartedly recommend Alliance Media to everyone we know.’
Toyota
“Having an extensive presence on the island, with hefty-sized billboards in strategic locations; ALLIANCE MEDIA resounds its international success here again in Mauritius. This provider has the customer’s needs at heart by providing tailor-made solutions adapted to our campaign strategies.”
Smile Train
“Alliance Media Angola are easy to deal with, and they deliver excellent sites that have really increased the awareness of our campaign. Its also great to work with a company that has a strong belief in corporate social responsibility! – Thank you team Alliance Media Angola!”
Alliance Media is used by 90% of
Africa’s most valued brands.
Contact Us
Billboard Advertising FAQs
What is the reach and impact of billboard advertising?
The reach and impact of billboard advertising depends on the number of placements and the specific locations of those placements. High-traffic areas or strategic positions near your target audience will naturally have a more significant impact. By choosing the right locations, together with the right media structure, billboard advertising ensures maximum exposure and reinforces brand visibility.
How will billboard advertising complement our existing marketing campaigns?
Billboard advertising assists in developing a cohesive omnichannel strategy, seamlessly integrating with your digital and offline marketing efforts. It forms a crucial element of traditional marketing, ensuring consistent messaging and extended reach across multiple platforms to amplify your campaign’s impact.
Where are your billboard ads located?
We offer billboard placements across Africa and the Middle East, providing comprehensive pan-African and key market Middle East billboard coverage. For information on specific countries or locations, please get in touch, and our team will assist in finding the perfect placement for your campaign.
How is the success of billboard advertising measured?
The success of billboard advertising is best measured by tying it back to direct sales and overall brand awareness. Our billboards help achieve wide coverage, placing your brand in front of large audiences, often resulting in improved sales and increased market presence.
Can the billboards be customised?
Yes, our billboards can be customised to fit various shapes and sizes. However, the customisation must align with the layout of the chosen billboard, which is typically rectangular or horizontal. Our team will work with you to create a design that fits the specifications while maximising visual impact.
Can the billboard ads integrate with a digital strategy?
Absolutely. Billboard ads can be integrated into your digital strategy by including elements such as a website URL or QR code. This allows you to drive traffic to your digital platforms, creating a seamless connection between offline and online marketing efforts.