15 Oct 13 Pepsi and Alliance Media: Dare for More! | Alliance Media
Alliance Media has partnered up with Pepsi for their”Dare for More” campaign in Kenya. The”Dare for More” campaign is a global outdoor campaign for Pepsi that depicts sporting activities such as mountain climbing, surfing and snowboarding under extreme conditions. The billboards chosen for Kenya have underlying tones of the surfing aspect of the campaign with the Pepsi – Cola forming what appears to be a wave. These large format outdoor billboards coupled with the bright colours from the Pepsi logo provide strong branding, even from a distance. Pepsi has chosen numerous spectacular billboards in Kenya that have the power to make the brand look more dominant and establish itself above other outdoor advertising signs around Kenya. Alliance Media offers billboards and airport advertising in 23 African countries and is proud to be the long term partner of many of Africa’s leading brands. Billboards and airport advertising can be booked by contacting Alliance Media Kenya on kenya@alliancemedia.com or the Africa desk at Alliance Media South Africa on info@alliancemedia.com or on +27 11 880 4664.