07 Feb 07 Alliance Media wins big in Kenya stadium advertising tenure!
Following a highly successful three year tenure, Alliance Media have been awarded the exclusive stadium advertising rights in Kenya for a second term. In addition, with financial assistance from Alliance Media revenue from phase 1, The Sports Stadium Management Board has been able to improve various stadium facilities. As well as pioneering the construction of the largest free-standing billboard in Africa, Alliance Media is a driving-force in stadium advertising, holding stadium advertising rights in a number of African countries, and is a leader in airport advertising throughout Africa. These exclusive rights and the ever growing demand for stadium advertising have ensured that both Alliance Media’s local clients and international clients needs are met in this target specific field. Stadium advertising has grown in popularity in Kenya as an effective and accessible advertising tool and its impact is not confined to the local scene as the country hosts more world-class international soccer and athletics events. This, along with the exciting build-up to Africa’s first soccer World Cup, shows the value of the top class advertising sites that Alliance Media provides.